Zeugma

Canvassing, fundraising and philanthropy are practices that rely heavily on emotional rhetorical appeals that have been around for millenia. Beginning with Aristotle's discussion of emotion in the Rhetoric, we ask several experienced Austin fundraisers what has changed and what stays the same when raising cash for a cause goes online. What do Classical emotional appeals look like with modern media?

Direct download: Digital_Canvassing.mp3
Category:Austin, philanthropy, local -- posted at: 9:39am CST